Ignore Everybody expands on MacLeod’s sharpest insights, wittiest cartoons, and most useful advice. For example:-Selling out is harder than it looks. Diluting your product to make it more commercial will just make people like it less.-If your plan depends on you suddenly being “discovered” by some big shot, your plan will
The bottom line is that some ideas are worth remembering; they stick to our minds and won't let loose. Some other ideas sink in the ocean of ideas. This is true, regardless of the authenticity of the idea itself. That is why we might hear an idea, follow it for years
Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to
Everybody Writes Your Go-To Guide to Creating Ridiculously Good Content Author: Ann Handley Content is everywhere, from TV, the internet, and billboards. However, writing high-quality content is a whole different story. This book summary of Everybody Writes will teach you how to craft content and integrate writing as a daily habit. Why can everybody
Businesses thrive on creative ideas. But creativity can be terrifying. It’s not easy to open up and risk sharing your inner thoughts and ideas with others. In 99% Inspirations, Bryan W. Mattimore explores how a creative idea is made and shares with us many tools we can use to help ourselves
Learning organizations are composed of engaged, motivated employees who continually seek improvement, which leads to organizational agility and the ability to innovate ahead of the curve. This book is a practical, actionable guide on how to boost performance, successfully manage change, and innovate more quickly. Written by a recognized thought leader
Whitney Johnson wants you to consider this simple, yet powerful, idea: disruptive companies and ideas upend markets by doing something truly different—they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. In Disrupt Yourself, Johnson helps
While intelligence and skills are important, there’s another element that’s critical to your team’s success: diversity. There are many types of diversities, like demographic diversity and cognitive diversity. This summary of Rebel Ideas by Matthew Syed is concerned with cognitive diversity, which is the diversity of the minds we engage with.
Summary of Big Magic by Elizabeth Gilbert. Are you brave enough to show the world the treasure that rests within you? This is the main question that Elizabeth Gilbert asks in Big Magic. If your answer is yes, then that’s awesome for you. But if your answer is no, then this
Day in and day out, millions of us take action based on what we think the future will hold. Investors buy shares when they think a company's future is bright and sell shares when they think a company's future is dim. Analysts try to understand what the future holds so they
The hallmark of originality is rejecting the default and exploring whether a better option exists. The starting point is curiosity: pondering why the default exists in the first place. We’re driven to question defaults when we experience vuja de, the opposite of déjà vu. Déjà vu occurs when we encounter something
Countless people around the world don’t feel confident crafting the lives they hope to lead. They don’t know where they’re headed or how to navigate around the obstacles in their path. They don’t see themselves as innovators, responsible for and capable of inventing their own future. It’s a crime not to
You could say that, with every step each of us takes, we are, in fact, building the future: each time we use resources carefully, each time we remember to turn the lights, and each time we choose a bicycle over a car. While it is certainly true that the future is
In this book is we know how to build a creative culture for managers who want to lead their employees to new levels of creativity, innovation, and originality. Creativity, Inc. is a trip into Pixar Animation.
The purpose of this book is to encourage a shift in how work is done; from a process-centric model that’s about predictability and consistency to a game-centric model that recognizes the complexity and the unpredictability of a digital world.
Where Good Ideas Come From is about the space of innovation. Some environments squelch new ideas; some environments seem to breed them effortlessly. Our thought shapes the spaces we inhabit, and our spaces return the favor. We argue that a series of shared properties and patterns recur again and again in
Lateral thinking is the ability to think creatively, or outside the box, as it is sometimes referred to in business, to use your inspiration and imagination to solve problems by looking at them from unexpected perspectives. The term was promulgated in 1967 by Edward de Bono. According to him, lateral thinking
The modern world is the product of ideas, beliefs, and values of human imagination and culture have shaped it over centuries. It has been created out of our minds as much as from the natural environment. The human mind is profoundly and uniquely creative, but too many people have no sense
Thinking in New Boxes is about changing the way you think, or, more precisely, increasing your awareness of how we all create and use mental boxes. It is a new paradigm for creativity, by virtue of the focus on interplay between the broad new boxes and smaller ones that fill them.
Red Thread Thinking teaches you to activate your own knowledge and resources to make better connections, have more and superior insights, and apply history as a valuable source for future-leaning innovation--without the need for high-cost development.
Nolan Bushnell founded the groundbreaking gaming company Atari and two dozen other companies. He also launched Steve Jobs' career, along with those of many other brilliant creatives over the course of his five decades in business. In his eagerly awaited first book, Bushnell explains how to find, hire, and nurture the
Little Bets is based on the proposition that we can use a lot of little bets and certain creative methods to identify possibilities and build up to great outcomes. At the core of this experimental approach, little bets are concrete actions taken to discover, test, and develop ideas that are achievable
A THINK DIFFERENT APPROACH TO INNOVATION-Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations. Now, he shares the
There is a story that is usually told about extremely successful people, a story that focuses on intelligence and ambition. Gladwell argues that the true story of success is very different, and that if we want to understand how some people thrive, we should spend more time looking around them-at such
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